
Videoplaza signs first Finnish partner
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CityVice Network, which distributes ad sponsored premium video content to various media partners in Finland, such as Sanoma Plc and Talentum Plc, has begun using Videoplaza’s ad server
product Monetizer. The first campaign kicked off in September and involved seven of the top Finnish fashion bloggers who created and displayed their own fashion videos and was sponsored by
H&M.
Unsurprisingly, Videoplaza already has a number of partners elsewhere in Scandinavia, having signed deals with several big media companies in Sweden, Norway and Denmark. While the UK market
is also looking healthy – hence the new exec hired away from video search engine blinx – just last month the company signed up Myvideorights.com, adding to existing British partners Factory
Media and Incisive Media.