
Questions and answers about vision zero
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1. HOW DOES VISION ZERO AS A GOAL OR CONCEPT TRANSLATE INTO ACTUALLY HAVING SAFER STREETS? With nearly 20 U.S. cities having committed to Vision Zero since 2013, we're seeing a
significant shift in _how _people approach traffic safety. Vision Zero holds that we as a society have the ethical responsibility to do all we can to ensure that people are safe as they move
about their communities, whether they're driving to a doctor's office, walking to school or bicycling to work. One way Vision Zero differs from the traditional approach to traffic
safety is that it focuses on the policies and street designs that have the greatest impact on safety — this is a _safe system _approach. One example of this is that by looking at crash
data, city officials can be more proactive in preventing deaths and severe injuries. "ONE WAY VISION ZERO DIFFERS FROM THE TRADITIONAL APPROACH TO TRAFFIC SAFETY IS THAT IT FOCUSES ON
THE POLICIES AND STREET DESIGNS THAT HAVE THE GREATEST IMPACT ON SAFETY — THIS IS A SAFE SYSTEM APPROACH." _— Leah Shahum_ For instance, data in New York City has shown a serious
problem with left-turning cars injuring people who are walking in crosswalks. In addition to redesigning the specific intersections noted as having the problem, the city is improving, in
order to prevent future crashes, other intersections with similar designs. A successful example of Vision Zero activism in action is the city of Boston lowering its speed limit from 30 mph
to 25 mph for the sake of public safety. We know that a vehicle's speed is the most critical factor in the severity of a traffic injury. That means we need to bring speeds down to safe
levels. Since managing traffic speeds is crucial to achieving zero fatalities, we need to design roads for safety, set lower speed limits and effectively enforce speed limits, including by
using automated speed enforcement technologies that are more effective and equitable than traditional officer-initiated enforcement. Automated speed enforcement is less subjective than
officer-initiated enforcement. Still, even when using cameras to encourage safe behavior, we need to pay attention to where the technology is installed and how it's implemented and
tracked in ways that don't have a disproportionate impact on certain people, such as individuals in low-income communities. 2. WHAT OBJECTIONS DO YOU HEAR ABOUT VISION ZERO POLICIES,
AND HOW DO YOU RESPOND? Everyone wants safety on our roadways, so that offers a real opportunity for common ground. It's something we can all agree on. The challenge often comes when we
start talking about making changes at the ground level that may be interpreted, by some, as unwelcome — such as when the solution calls for redesigning streets from four lanes to three
lanes (with a turn lane in the middle or bike lanes) or replacing parking in some places with bike lanes or a wider sidewalk. That's when resistance to Vision Zero can arise. This is
why Vision Zero emphasizes gathering and sharing data. Doing so helps illustrate what the safety problems are and what will work to make streets safe. It's also important to couple data
with personal stories, to remind us that traffic crashes are not just abstract tragedies. We're talking about injuries or deaths of someone's mother, someone's child,
someone's friend. These are tragedies that we _can_ prevent. In a number of cities, victims and the families of those killed are coming together to speak up for Vision Zero.
They're a very powerful force. 3. WHAT CAN INDIVIDUALS AND GROUPS DO TO PROMOTE OR IMPLEMENT VISION ZERO POLICIES? It's crucial to draw attention to the fact that older adults,
people of color, children, people with disabilities and people with low incomes are disproportionately the victims of traffic crashes. Individuals and organizations can play a significant
role in emphasizing how tens of thousands of lives can be saved each year by designing our streets better for safety and by prioritizing human life over speed. Americans are 16 times more
likely to be killed crossing the street than by a natural disaster. Photo from iStock VISIONARY THINKING We're starting to realize that traffic violence is a preventable public health
issue and that the right policies and priorities play a big role in improving safety. We encourage local organizations, as well as individual people, to talk with elected officials and to
join forces with other community members who are working toward Vision Zero. 4. WHAT KIND OF COMMUNITIES ARE AND AREN'T WELL-SUITED FOR VISION ZERO EFFORTS? Any community, regardless of
its size or political persuasion, can make changes to prioritize safety on its streets. Vision Zero, at its essence, is really about the choices we make. Until now, leaders in many places
have chosen to prioritize speed over safety. When we compare the immeasurable benefit of protecting the lives of children walking to school, of seniors crossing the street, of people of all
ages walking, bicycling or driving in their communities, these policies are certainly preferable to shaving three minutes off a car commute across town. For those who may be skeptical about
whether we can change our culture in a way that prioritizes safety over speed, I point to successful examples of how policy changes have influenced behavior, such as with the dramatic
decline in smoking. Looking back just a few decades, it was common for people to smoke in restaurants, on airplanes, everywhere. That's all different now. A similar cultural shift has
occurred with the vast increase in people wearing seat belts in cars. With Vision Zero, we're working for the same shift in attitudes about speeding, distracted driving and other
preventable problems and changeable norms that endanger people's lives. 5. HOW DOES VISION ZERO FIT WITH COMPLETE STREETS CAMPAIGNS TO ENSURE THAT STREETS ARE DESIGNED TO ACCOMMODATE
EVERYONE, INCLUDING PEOPLE ON FOOT, ON BICYCLES, AND PEOPLE WHO ARE DISABLED — AS WELL AS THOSE IN CARS AND TRUCKS? At the local level, Vision Zero takes Complete Streets to the next stage
by helping make sure the concept of "safety for all" is actionable. Most people agree that everyone deserves to be safe on the streets, whether walking, bicycling or driving.
Complete Streets policies can be strengthened when safety is the guiding force. _Published October 2016_ RELATED ARTICLES